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251 Mount Pleasant, Brantford, ON

Project Overview

 

Acquired in October 2020, this infill land site originally featured a modest duplex and a single bungalow. Leveraging its prime location and underutilized potential, the project team executed a successful value-add strategy by securing approvals to significantly increase development density.

  • Original Site Condition:
     
    • Existing improvements included one duplex and one bungalow, providing minimal yield on valuable urban land.
       
  • Value Creation:
     
    • Through strategic rezoning and planning approvals, the property’s entitlement was enhanced to allow for a 32-unit townhouse development. 
    • This transformation unlocked the true potential of the site, substantially increasing both land value and development feasibility.
       
  • Project Timeline:
     
    • Acquisition: October 2020 
    • Rezoning & Density Approval: Completed within ownership period 
    • Disposition: Successfully sold in May 2022, realizing strong gains from the entitlement uplift.

 

Key Highlights

  • Excellent example of a strategic infill acquisition and entitlement play, creating significant value in under two years.
     
  • Demonstrates expertise in zoning, planning, and maximizing development potential.
     
  • Site positioned for future high-demand residential use, with approvals for 32 modern townhouse units.
     
  • Successful exit showcases ability to identify undervalued assets, enhance them, and execute timely disposals.

Ideal Capital Partners

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